PLMA’s store brand sales data portal has been relaunched with exciting new features and additions. Unify+, a data visualization tool from Circana that’s available for PLMA members at plma.com, provides monthly statistics and updates of dollar and unit sales for all outlets in hundreds of categories and subcategories. Non-members can join PLMA to access this and all exclusive benefits. 

Maureen Donoghue explains how the platform can be used to get customized market data and gain a deeper understanding of industry trends.

PLMA's 2023 TRADE SHOW TO HAIL 'THE STORE BRANDS PHENOMENON'

The largest event for store brands in North America is set for November 12-14 in Chicago
 
NEW YORK (April 24, 2023) - At a time when store brands have grown to become a $230 billion industry in the U.S., PLMA has announced a fitting theme for its 2023 Private Label Trade Show: “The Store Brands Phenomenon.”
 
The show will be held November 12-14 at the Donald E. Stephens Convention Center in Chicago.
 
"'The Store Brands Phenomenon' theme is appropriate in many ways," said PLMA President Peggy Davies. "Hailed as dynamic, innovative and pervasive, store brands offer boundless opportunities for retailers, manufacturers and trade suppliers."
 
The growth of store brands has been strong and steady. By the end of 2022, PLMA calculates that annual store brand sales had increased by 40% over a five-year period. Last year's double-digit gains continued through the first quarter of 2023, according to Circana. Sales and dollar and unit market shares are at all-time highs.
 
They are the shopper’s best friend, offering innovation, performance and quality. Store brands accounted for nearly one-third of all new sales flowing into U.S. retailing last year.
 
And there's more to come. Every day, store brand products are moving into new categories, new chains, new channels, and new platforms.
 
“Store brands are a powerful retailer component that provides important points of differentiation, competitive advantage and builds consumer loyalty," added Davies.
 
The 2023 Private Label Trade Show will reflect this expansion. PLMA expects that over 1,500 companies will be exhibiting and 5,000 individuals attending.

"For more than 40 years, PLMA has provided supermarkets, supercenters, drug chains, wholesale clubs, dollar and specialty stores, mass merchandisers, importers and exporters, and e-commerce retailers an exclusive venue to discover the latest food and non-food products, ingredients, flavors, fragrances, and packaging,” Davies said.

For more information on "The Store Brands Phenomenon" trade show, contact PLMA at +1 212 972-3131, email info@plma.com or visit www.plma.com.


About PLMA
 
The Private Label Manufacturers Association (PLMA) is a non-profit trade organization founded in 1979 to promote the store brands industry. With executive offices in New York and International Council offices in Amsterdam, PLMA represents more than 4,000 member companies worldwide. In addition to the Annual Private Label Trade Show in Chicago and its World of Private Label Trade Show in Amsterdam, PLMA provides annual conferences, executive education and professional development opportunities. Follow PLMA on plma.com, plmainternational.com, Twitter and LinkedIn.

PLMA’s Annual Meeting & Leadership Conference, March 22-24 in Orlando, was a huge success! Congratulations to the Private Label Hall of Fame Class of 2023. These 16 remarkable industry leaders were inducted at the event. Jodi Daley reveals the winners, plus shares other highlights of the conference.

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PLMA will hold its Annual Meeting & Leadership Conference next month and the program will feature a wide range of speakers and topics. The conference will be held March 22-24 at the Hyatt Regency Grand Cypress in Orlando.

The event is themed ‘What Does Winning Look Like for Store Brands?’ reflecting the expanding role store brands play in U.S. retailing, particularly in the wake of 2022's record-breaking, double-digit sales increases.

The conference’s keynote speaker is Juan De Paoli, vice president of Our Brands at the Kroger Co., who will take the stage at the breakfast session on Friday, March 24.

De Paoli’s 20-plus years of experience is responsible for driving Kroger's private label vision, strategy and program development and enhance the company’s brand equity, strategic positioning, revenue, and profit across all food, household, pet and personal care products.