PLMA’s 2025 Annual Private Label Trade Show will be held Nov. 16-18 at Donald E. Stephens Convention Center in Chicago. Here are five things to know about this year’s event:
The “Store Brands Marketplace”
The 2025 Show is aptly themed the “Store Brands Marketplace.” That’s because the exhibit floor will be filled with thousands of new and trending products under one roof.
This includes a wide array of foods, beverages, wine and spirits, ingredients, authentic international foods and nonfoods, refrigerated and frozen foods, foodservice items, sustainable packaging, snack foods, beauty and cosmetic products, pet products, self-care, baby care, health and wellness, household goods, kitchenware, general merchandise, convenience foods and grab-and-go items and much more.
Multi-Channel Engagement
The Show provides all formats -- supermarkets, supercenters, drug chains, wholesale clubs, dollar and specialty stores, mass merchandisers, importers and exporters and e-commerce retailers and visitors – with an exclusive venue to learn, taste and discover.
Top-tier manufacturers showcase products with multi-generational appeal, such as sustainable packaging for Gen Z, functional beverages for Baby Boomers, ethnic-inspired offerings, as well as vegan, organic, and specialty products.
Well-Organized Show Floor
Exhibit booths are segmented into the North, South and Sky Halls to complement the consolidation, specialization, and expansion of all formats. Special interest is given to a wide range of food and nonfood categories, including organic, vegan, enhanced flavors and ingredients, age-specific health and wellness products, beauty and cosmetics, unique snacks and beverages, foodservice, sustainability, pet care and wine and spirits, among many others.
A Global Event
Aisles upon aisles of the Show floor will be filled with international suppliers exhibiting food and non-food product offerings throughout the North, South and Sky Halls. Gourmet and specialty food, ethnic products, authentic flavors and unique ingredients from their origin country will be displayed for buyers seeking to satisfy the changing wants, needs and tastes of today’s global consumer.
Last year, the sold-out Show was filled with 1,821 exhibitors from 60 countries, including 700 first-time exhibitors. In all, some 14,000 retailers, visitors, exhibitors, and others from the store brand and retail industries attended the event.
There were more than 60 national and regional pavilions from North and South America, Europe and Asia.
Education Sessions and On-Site Displays
Attendees will have access to valuable insights through opening seminars, a keynote breakfast on both show days, networking events, and informational on-site displays, including:
- PLMA’s Idea Supermarket®, featuring the latest product and packaging trends from around the globe.
- New Product Expo, a showcase of select product and packaging innovations from companies exhibiting at the show.
- PLMA 2025 Salute to Excellence Awards®, a display of retailer food and non-food product innovations chosen best private label product in their categories by industry and consumer judges.
Click here for registration information.