Jac Ross is Vice President, Sprouts Brand at Sprouts Farmers Market, where she is focused on bringing exclusive and innovative private label products to the fast-growing grocer’s base of shoppers who are enthusiastic about health and wellness. She has extensive experience within the private label industry across product development, innovation, manufacturing and retailing in both the U.S and within Europe and the U.K. Bringing that deep industry knowledge to Sprouts, Jac works with the private label team and key merchandising stakeholders to ensure her team members develop the most innovative and differentiated products that meet the customers’ needs. Her private brand champion mindset is the driving force behind why Sprouts' private label products are some of the best in the industry. She is an incredible cheerleader for private brands and the Sprouts team, getting the right teams talking, brainstorming, and working on critical initiatives together and fostering the always-important collaboration needed to succeed.