Over a distinguished career in retailing, Bob Anderson not only produced an important legacy for the history of store brands but altered the course of grocery retailing and manufacturing. Starting at age fifteen as a grocery clerk, he worked for twenty years with Vons Grocery Company in Los Angeles, followed by an additional five years with Pace Membership Warehouse.
But it was at Wal-Mart Stores that Bob Anderson would assume responsibility for developing Wal-Mart’s Great Value private label into the single largest grocery products brand in the country, with sales exceeding $5 billion. At the time Bob was charged with creating and managing the Great Value brand, Wal-Mart was just entering the food business, with grocery sections in only ten stores.The challenge he faced was to expand and build upon the Wal-Mart experience with private brands like Sam’s Choice.
Before retiring from his position as Vice President of Proprietary Brands in 2007, Bob was recipient of numerous awards for his contributions to the growth of store brands in the retail marketplace, including Store Brand Retailer of the Year for 1997 and again in 2004, as well as a 2006 Store Brand Leadership Award from Private Label Magazine.