| PLMA

Private Brands Support Social Causes

Retailers recognize the importance of charitable giving. They are leveraging their private brands to partner on cause-specific initiatives that help the environment, the hungry, pet shelters and more. Click here for video.

PLMA and St. Joseph's University Welcome You Back to Campus

Within 24 hours at PLMA’s Executive Education program you can dine with and meet the execs behind two of the best store brand programs in the country.

Hear from Jim Perkins of Albertson’s and Mike Sherlock of Wawa as they detail the keys to their chain’s store brands success.

At the Monday kick off dinner, Perkins will describe his passion for people and relate their importance to corporate success. The next evening, Sherlock will explain how Wawa’s own brands, now a $7 billion business in 980 stores, were developed.

Our Biggest

Strength is

our People

Jim Perkins

President, Mid-Atlantic Div.

Albertsons

Category Strategies and Marketing Leadership Insights

Mike Sherlock

SVP, Chief Product Marketing Officer (Retired) Wawa

PLMA’s 2022 Executive Education program will shake off those cobwebs and stimulate your appetite to embrace the change as you and your colleagues develop new ideas. Register now!

Executive Education Program

Retailers Reveal New Product Trends

Albertsons Whole Foods Walgreens Walmart

Executives from Whole Foods, Albertsons, Walgreens and Walmart discuss the product launch process for their award-winning store brands. Details in this special report by Maureen Donoghue. Click here for video.

Raley’s Companies: A New Chapter of Growth

Chelsea Minor, Raley’s corporate director of public affairs, gives an update on the purchase of Bashas', including what’s ahead for private label, the O-N-E Market banner, company organization and more. Carol Angrisani has this exclusive interview. Click here for video.

Speedy Delivery Firms Turn to Private Brands

Man in Mask Delivering Groceries to Brunnette Woman

Rapid grocery delivery startups are using private brands to help establish brand identity. Jodi Daley reports on strategies at Gopuff, Foxtrot and others. Click here for video.

The New Face of Beauty at CVS

The drug store chain continues to evolve its portfolio of store brand products to position its stores as a beauty destination. It seeks to redefine what shopping for beauty means in the mass market. Carol Angrisani reports on the products and services geared to help shoppers look and feel their best. Click here for video.