Charles C. Butt, Chairman and CEO of the H-E-B Grocery Company. A third-generation family grocer, Charlie Butt started out bagging groceries at his grandmother’s stores in the hill country of Texas. Earning degrees at both Harvard and Wharton never altered his belief that the most important place a retailer can be is in the store… where you can speak with customers personally and learn about their changing needs. Thanks to his leadership, you’ll find H-E-B’s brands across a number of store banners, from H-E-B and H-E-B Plus, to Central Market gourmet specialty stores and Mi Tienda stores serving Latino and Hispanic shoppers.