Store brand wine generated $44.9 million in sales in all outlets for the 52 weeks ending June 15, a 19% increase from the same period a year ago.
The rise in sales comes at a time of new introductions and packaging innovations.
Costco, for instance, recently introduced a 2023 Cabernet from Sonoma County to its Kirkland wine portfolio.
Among many other innovations in packaging, Albertsons’ Bee Lightly wine comes in a compact, lightweight flat bottle made from 100% recycled polyethylene terephthalate (PET). It’s available in chardonnay and rosé.
Wine & Spirts are among the highlights of PLMA’s 2025 “Store Brands Marketplace” Private Label Trade Show, November 16-18 at the Donald E. Stephens Convention Center, Chicago.