Will Europeans ever shop the same?
Are consumers buying more private label?
Which product attributes are highly valued?
Is online grocery shopping going to last?
PLMA has commissioned a survey of more than 50 questions among 6,500 consumers across 8 European countries. The report of the results, PLMA’s 2022 International Consumer Study “Will Europeans Ever Shop the Same – Assessing consumers’ post-pandemic behaviour”, is now available. Please contact membership@plma.nl