Ross Purdy, Vice President, Center Store Operations, K-VA-T Food Stores
With more than 40 years of industry experience, Ross is responsible for the oversight of all center store operations at K-VA-T Food Stores, including private label brand sales, supervision of the category management staff, space management, procurement, grocery supervisors and coordination of the consumer product goods partners. In his role, he developed and executed a new private brand strategy designed to enhance brand focus, working closely with several of the strategic private label partners to enhance performance. Ross has proudly mentored many new associates and category managers on the value of private label brands and sales strategies to drive shares.