Industry Readies for ‘World of Private Label’ Show

PLMA international trade show

It is only a few weeks until PLMA’s 2022 “World of Private Label” International Trade Show, to be held May 31 to June 1, at the RAI Exhibition Centre in Amsterdam.

“For more than 35 years, the World of Private Label Show has brought retailers, wholesalers, and other private label professionals together with manufacturers to help them find new products, make new contacts, and discover new ideas that will help their private label programs succeed and grow and 2022 will continue that tradition,” said PLMA President Peggy Davies.

“The past two years have been exceptionally challenging for the industry but the need for new products, contacts and ideas has never been greater. Private label retains its strong position around the world and the future promises even more private label as retailers expand internationally and take a larger role in marketing themselves and the products that they sell,” Davies added.

Products on display at the show in Amsterdam will include a wide array of many household staples like beverages and dry grocery products, frozen, fresh and refrigerated foods, in addition to many non-food categories, including cosmetics, health and beauty, household and kitchen, housewares, and DIY items. The show floor is divided into separate food and non-food halls to help visitors optimize their time.

Store brands continues to remain a strong and important part of the European and global markets. Private label now accounts for more than 40% of all products sold in seven European countries and for more than 30% in another nine countries in Europe.

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