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Key Moments from PLMA’s Record-Breaking Annual Meeting & Leadership Conference

PLMA’s Annual Meeting & Leadership Conference delivered a high-impact three days in Bentonville, AR, April 15-17. In a post-show wrap-up report from Walmart’s hometown, PLMA Live! reporter Michael Sansolo details the meeting’s record-breaking attendance; keynote from Walmart’s Scott Morris; and informative presentations on social media influencers, Retail Media Networks and other hot topics. Plus, Sansolo reveals the much-anticipated location for next year’s event.

  • Avenues for Private Label Growth: Premium, Occasion-Based Marketing and More

    Podcast
    In an interview with Carol Angrisani, Neil Saunders, Managing Director at GlobalData, explains that there's plenty of headroom for growth of private label in the U.S. market. That's why it's important for companies to move beyond pricing and value and diversify into other avenues for growth, including premium products and occasion-based marketing. Likewise, companies need to pinpoint and respond to the needs of specific demographic groups. Saunders cites the Urban Pizza line from Waitrose as an example of a product line that accomplishes just that.
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  • Get Complimentary Access to Circana Data

    PLMA’s Unify+ is a valuable market data tool from Circana that provides exclusive access to private brand dollar and unit sales. Circana’s Jim Carlson explains how it works. Plus, stay tuned for informational workshop dates. Unify+ is free to PLMA members and retailers. Click here to access the data. If you’re not a member, you can join here as well.

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