If you are looking for ways to build your private label business, PLMA's Shanghai Private Label Fair may be the answer for you, your company and your products. Supermarkets and modern retailing in China are growing quickly across the country with more than 350 million people now living in large urban centers.

You can tell where the Chinese marketplace is going from the names of the retailers who are doing business there. Walmart, Carrefour, Auchan and Metro are just a few of the international retailers operating stores there. Domestic retailers include Lianhua, Wumart and Vanguard. All of them are committed to marketing their own brands and need suppliers they can trust.

PLMA can help you to meet retail buyers when you exhibit at the Shanghai Private Label Fair, co-sponsored by PLMA and PLSC (Shanghai Licensing Association Private Label Specialty Committee). Here is the show-at-a-glance:


All stand assignments are based on first-come, first-served basis in order of receipt of application with payment, product eligibility and availability of space. The show floor is divided into separate food and non-food sections.

The official show catalogue contains a complete listing of all exhibitors, including company name, address, telephone, fax, email and website information as well as product lines and exhibitor contacts. Product descriptions are published in Chinese and English.

Exhibitors receive a preliminary list of registered buyers approximately 21 days before the show.

All exhibitors receive a list of hotels that are available to participating companies. Reservations are the responsibility of the exhibitor.

Wednesday, 5 December


Show Set-Up

09:00 - 21:00

Thursday, 6 December  
Show Floor Open 09:30 - 17:00
Friday, 7 December  
Show Floor Open 09:00 - 17:00
Saturday, 8 December  
Show Floor Open 09:00 - 14:00

Single Unit (3m x 3m) USD $2,500
Double Unit (3m x 6m) USD $ 4,000
(Non-Members add surcharge of US $3,000)

Reserve your exhibit space today.
Make plans now for the 2018 Shanghai Private Label Fair. Contact PLMA today. In Europe, Chavy Dumpé, PLMA Marketing Manager. Telephone +31 20 5753032 or email shanghai@plma.nl. In the U.S., Sharon Davis, PLMA Trade Show Sales Director, telephone (212) 972-3131 or email shanghai@plma.com.


Shanghai Private Label Fair

6-8 December 2018 • Shanghai


PLMA • 630 Third Avenue, New York, NY 10017
Telephone: (212) 972-3131 Fax: (212) 983-1382 E-mail: info@plma.com   www.plma.com

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