2022 Store Brand Market Data

2022 PRIVATE BRAND MARKET DATA  (all statistics as of Oct 30, 2022)

Source: PLMA/IRI Unify

2022 PRIVATE BRAND DOLLAR SHARE AS OF 10/30/2022                18.4%
2022 PRIVATE BRAND UNIT SHARE AS OF 10/30/2022                     20.0%

MONTHLY PRIVATE BRAND DOLLAR SALES GROWTH (vs Year Ago %)

DOLLAR SALES

Private Brands

National Brands

10/30/2022

11.1%

6.0%

10/2/2022

12.5%

6.7%

9/4/2022

11.4%

5.6%

8/7/2022

11.9%

5.8%

7/10/2022

12.5%

5.9%

6/12/2022

11.9%

5.4%

5/15/2022

10.3%

5.0%

4/17/2022

10.3%

4.8%

3/20/2022

9.5%

5.2%

2/20/2022

7.3%

6.6%

1/23/2022

5.4%

4.9%

AVG

10.4%

5.6%

MONTLY PRIVATE BRAND UNIT SALES GROWTH (vs Year Ago)

UNIT SALES

Private Brands

National Brands

10/30/2022

-1.8%

-4.9%

10/2/2022

-0.5%

-4.7%

9/4/2022

-2.2%

-5.5%

8/7/2022

-1.5%

-4.9%

7/10/2022

-0.6%

-4.5%

6/12/2022

-0.7%

-4.6%

5/15/2022

-2.1%

-4.4%

4/17/2022

0.1%

-3.6%

3/20/2022

-0.4%

-3.7%

2/20/2022

-2.8%

-2.5%

1/23/2022

-3.6%

-3.4%

AVG

-1.5%

-4.2%

TOTAL 2022 MONTHLY PRIVATE BRAND DOLLAR SALES

2022

18.4%

81.6%

10/30/2022

$17,563,306,485

$76,271,851,583

10/2/2022

$17,403,857,398

$76,014,359,475

9/4/2022

$17,484,901,590

$77,396,134,097

8/7/2022

$17,149,010,472

$76,318,294,783

7/10/2022

$17,444,813,125

$77,319,026,069

6/12/2022

$17,122,637,509

$76,345,652,932

5/20/2022

$16,607,576,630

$74,175,354,167

4/20/2022

$16,657,523,702

$74,422,827,431

3/20/2022

$16,338,742,987

$72,068,121,390

2/20/2022

$16,187,878,157

$71,925,624,434

1/23/2022

$16,132,516,602

$70,751,520,138

TOTAL

$186,092,764,657

$823,008,766,499

TOTAL 2022 MONTHLY PRIVATE BRAND UNIT SALES

UNIT SALES

Private Brands

National Brands

10/30/2022

4,418,317,935

17,198,602,847

10/2/2022

4,396,900,059

17,332,345,088

9/4/2022

4,386,472,319

17,831,990,824

8/7/2022

4,363,819,405

17,762,028,156

7/10/2022

4,436,176,771

18,145,156,124

6/12/2022

4,401,231,276

17,944,689,153

5/20/2022

4,280,465,994

17,456,760,053

4/20/2022

4,423,606,279

17,925,878,513

3/20/2022

4,439,209,403

17,455,252,822

2/20/2022

4,436,903,826

17,553,691,741

1/23/2022

4,487,495,564

17,396,188,767

TOTAL

48,470,598,831

194,002,584,088

2022 MONTHLY PRIVATE BRAND DOLLAR AND UNIT SHARE

2022

DOLLAR SHARE

2022

UNIT SHARE

10/30/2022

18.7%

10/30/2022

20.4%

10/2/2022

18.6%

10/2/2022

20.2%

9/4/2022

18.4%

9/4/2022

19.7%

8/7/2022

18.3%

8/7/2022

19.7%

7/10/2022

18.4%

7/10/2022

19.6%

6/12/2022

18.3%

6/12/2022

19.7%

5/20/2022

18.3%

5/20/2022

19.7%

4/20/2022

18.3%

4/20/2022

19.8%

3/20/2022

18.5%

3/20/2022

20.3%

2/20/2022

18.4%

2/20/2022

20.2%

1/23/2022

18.6%

1/23/2022

20.5%

TOTAL

18.4%

TOTAL

20.0%