2022 PRIVATE BRAND MARKET DATA (all statistics as of Oct 30, 2022)
Source: PLMA/IRI Unify
2022 PRIVATE BRAND DOLLAR SHARE AS OF 10/30/2022 18.4%
2022 PRIVATE BRAND UNIT SHARE AS OF 10/30/2022 20.0%
MONTHLY PRIVATE BRAND DOLLAR SALES GROWTH (vs Year Ago %)
DOLLAR SALES | Private Brands | National Brands |
10/30/2022 | 11.1% | 6.0% |
10/2/2022 | 12.5% | 6.7% |
9/4/2022 | 11.4% | 5.6% |
8/7/2022 | 11.9% | 5.8% |
7/10/2022 | 12.5% | 5.9% |
6/12/2022 | 11.9% | 5.4% |
5/15/2022 | 10.3% | 5.0% |
4/17/2022 | 10.3% | 4.8% |
3/20/2022 | 9.5% | 5.2% |
2/20/2022 | 7.3% | 6.6% |
1/23/2022 | 5.4% | 4.9% |
AVG | 10.4% | 5.6% |
MONTLY PRIVATE BRAND UNIT SALES GROWTH (vs Year Ago)
UNIT SALES | Private Brands | National Brands |
10/30/2022 | -1.8% | -4.9% |
10/2/2022 | -0.5% | -4.7% |
9/4/2022 | -2.2% | -5.5% |
8/7/2022 | -1.5% | -4.9% |
7/10/2022 | -0.6% | -4.5% |
6/12/2022 | -0.7% | -4.6% |
5/15/2022 | -2.1% | -4.4% |
4/17/2022 | 0.1% | -3.6% |
3/20/2022 | -0.4% | -3.7% |
2/20/2022 | -2.8% | -2.5% |
1/23/2022 | -3.6% | -3.4% |
AVG | -1.5% | -4.2% |
TOTAL 2022 MONTHLY PRIVATE BRAND DOLLAR SALES
2022 | 18.4% | 81.6% |
10/30/2022 | $17,563,306,485 | $76,271,851,583 |
10/2/2022 | $17,403,857,398 | $76,014,359,475 |
9/4/2022 | $17,484,901,590 | $77,396,134,097 |
8/7/2022 | $17,149,010,472 | $76,318,294,783 |
7/10/2022 | $17,444,813,125 | $77,319,026,069 |
6/12/2022 | $17,122,637,509 | $76,345,652,932 |
5/20/2022 | $16,607,576,630 | $74,175,354,167 |
4/20/2022 | $16,657,523,702 | $74,422,827,431 |
3/20/2022 | $16,338,742,987 | $72,068,121,390 |
2/20/2022 | $16,187,878,157 | $71,925,624,434 |
1/23/2022 | $16,132,516,602 | $70,751,520,138 |
TOTAL | $186,092,764,657 | $823,008,766,499 |
TOTAL 2022 MONTHLY PRIVATE BRAND UNIT SALES
UNIT SALES | Private Brands | National Brands |
10/30/2022 | 4,418,317,935 | 17,198,602,847 |
10/2/2022 | 4,396,900,059 | 17,332,345,088 |
9/4/2022 | 4,386,472,319 | 17,831,990,824 |
8/7/2022 | 4,363,819,405 | 17,762,028,156 |
7/10/2022 | 4,436,176,771 | 18,145,156,124 |
6/12/2022 | 4,401,231,276 | 17,944,689,153 |
5/20/2022 | 4,280,465,994 | 17,456,760,053 |
4/20/2022 | 4,423,606,279 | 17,925,878,513 |
3/20/2022 | 4,439,209,403 | 17,455,252,822 |
2/20/2022 | 4,436,903,826 | 17,553,691,741 |
1/23/2022 | 4,487,495,564 | 17,396,188,767 |
TOTAL | 48,470,598,831 | 194,002,584,088 |
2022 MONTHLY PRIVATE BRAND DOLLAR AND UNIT SHARE
2022 | DOLLAR SHARE | 2022 | UNIT SHARE |
10/30/2022 | 18.7% | 10/30/2022 | 20.4% |
10/2/2022 | 18.6% | 10/2/2022 | 20.2% |
9/4/2022 | 18.4% | 9/4/2022 | 19.7% |
8/7/2022 | 18.3% | 8/7/2022 | 19.7% |
7/10/2022 | 18.4% | 7/10/2022 | 19.6% |
6/12/2022 | 18.3% | 6/12/2022 | 19.7% |
5/20/2022 | 18.3% | 5/20/2022 | 19.7% |
4/20/2022 | 18.3% | 4/20/2022 | 19.8% |
3/20/2022 | 18.5% | 3/20/2022 | 20.3% |
2/20/2022 | 18.4% | 2/20/2022 | 20.2% |
1/23/2022 | 18.6% | 1/23/2022 | 20.5% |
TOTAL | 18.4% | TOTAL | 20.0% |