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ROSINA FOOD PRODUCTS DEBUTS GLUTEN FREE ITEMS

(Buffalo, N.Y.)—Rosina Food Products is introducing two gluten free products. The gluten free ravioli is offered in a 13 oz. package and stuffed with ricotta cheese and gluten free flour imported directly from Italy.  Rosina’s gluten free meatballs are offered in a 22 oz. package and include imported Pecorino Romano cheese and spices. “To make the choice easier on individuals who continue to look for different food options that do not contain gluten,” said Russell Corigliano, President and CEO of Rosina Food Products, “we are pleased to offer our gluten free ravioli and our gluten free meatballs.”


GOLDEN BEACH LAUNCHES ASIAN SNACKS

(Torrance, Calif.)—Golden Beach Inc. has launched a line of Asian-inspired snacks in stand-up 3.5 oz. bags.  The range includes dry roasted edamame, dry roasted wasabi edamame, dry roasted chickpeas, wasabi chickpeas, dry roasted peas and wasabi peas. The company also is developing other innovative products, including vacuum-fried veggie chips, which incorporate the crisp texture of traditional fried chips, but with less fat being absorbed into the chips.


RANIR ACQUIRES FRENCH SUPPLIER

(Grand Rapids, Mich.)—Ranir is growing its European footprint with the acquisition of France’s largest supplier of toothbrushes, Oralys Dental. The acquired company specializes in category management, quality and product design in the private label oral and personal care industry.  The acquisition gives Ranir direct access to well-known international retailers, which will expand its current market in northern and western Europe into southern Europe, including France, Italy, Portugal and Spain. “The addition of Oralys Dental is another significant step in our international strategy aimed at partnering with key retailers to grow both geographically and in our product assortment,” said Ranir CEO Christine Henisee.


QUALITY PASTA OPENS PACKAGING FACILITY

(Charleroi, Pa.) –Quality Pasta Company has opened a food packaging facility in Charleroi, Pa. The company has refurbished an existing building and “installed new state-of-the-art equipment,” said Paul A. DeStefano, President. The facility makes packaging for retail and food service side dishes. The facility will package side dishes and convenience foods, easy-to-make items that can be prepared in three to 10 minutes with microwave cups. The food products will come from different locations. “We are taking the packaging and the product and making them a finished product for retail sales,” he said.


PROLAMINA EXPANDS POUCHING CAPACITY

(Neenah, Wis.)—Prolamina Corp., a leading North American packaging company that serves the food, medical and specialty markets, took delivery of its newest piece of manufacturing equipment, a custom-built Totani  BH80. Housed in Prolamina’s facility here, this is Prolamina’s second facility to be tooled with Totanis. Matt Conlin, Vice President of Sales at Prolamina, states, “We capitalized on our experience with our existing Totani machines and partnered with Totani’s engineers to design a machine with high speed and versatility that will support our growth initiatives in the pouching market.”


PARAMOUNT COFFEE MAKES TWO APPOINTMENTS

(Lansing, Mich.)—Paramount Coffee has named Steven Weyhing general counsel and Jeff Kolk assistant plant/quality assurance manager for the company. Weyhing has served in both the public and private sectors, in regulatory litigation, environmental, liquor and agricultural law. Kolk was the director of operations at Eastside Deli Supply, Lansing, Mich., where he developed and led the quality assurance, human resources and facilities management departments for the company.




Kirschenbaum of Trinity Plastics elected to second term as PLMA chairman

Executive committee and five others elected to PLMA board of directors at 2015 annual meeting

SCOTTSDALE, AZ - Howard Kirschenbaum, Vice President of Sales for Armonk, NY based Trinity Plastics, Inc., a division of Inteplast, was elected March 20 to serve a second consecutive term as Chairman of the Board of Directors of PLMA. The election took place during the association's Annual Meeting and Leadership Conference here.

In acceptance remarks [click link to download], Kirschenbaum gave recognition to the individuals who dedicate their time and talent to the work of PLMA, while also highlighting the ways that member manufacturers bring added value to their customer relationships and enlarge the scope of private label business opportunities available to their companies by taking on a more active role within their industry association.

Dean Erstad, Senior Vice President of Sales for Seneca Foods Corporation, was re-elected to the position of First Vice Chairman, and will continue to serve with Kirschenbaum on the Executive Committee of the PLMA Board of Directors, as will Bill Lucia, General Manger, Inter-American Products, Inc., who was re-elected to the Second Vice Chairman post. Five individuals were elected to the Board for three-year terms from 2015-2018. They are: Kent Dell, ADM Cocoa; Tom Ewing, T. Marzetti Co.; Peggy Davies, McCain Foods USA; Roy Eliasen, Mizkan Americas, Inc.; and Paul Myers, Rockline Industries.

Continuing members of the PLMA Board of Directors include: John Schaeffer, Aspen Products, Inc.; Tom Chaffee, Bay Valley Foods; Linda Lee, C.H. Guenther & Son, Inc.; Chris Anderson, Energizer Private Brands; Larry Hamwey, The Jel Sert Company; Dan Muller, Merisant; Gary Petersen, Red Gold LLC; Lisa Manzoline, Reynolds Consumer Products; Kevin Kollach, S.T. Specialty Foods; and Bill Bond, Willert Home Products.

Mike Slattery of Slattery Sales & Marketing, continues to serve on the Board representing PLMA member brokers, while Deborah Ginsberg of Strategia Design represents PLMA member suppliers. Arthur Handler of Mound Cotton Wollan & Greengrass, also continues as General Counsel.

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For information about store brands and to arrange an interview with Brian Sharoff, President, PLMA, contact Dane Twining, Director of Public Relations, at (212) 972-3131.


Report: Shoppers show loyalty to their favorite stores

New PLMA consumer study describes "The Rise of Loyal Shoppers"

NEW YORK - A new nationwide study of consumers in the all-important 25 to 45 age group indicates that these shoppers are increasingly demonstrating loyalty to the stores they use for household grocery purchases.

The new PLMA study, entitled “The Rise of Loyal Shoppers,” focused on 1,059 men and women ages 25-45, a segment which makes up more than one-third of the U.S. adult population. The 81 million Americans in this key age group are of critical importance to retailers: Their spending on household grocery products is considered to be the highest among all age groups as they engage in family formation and career building.

The study challenges conventional wisdom that consumers regularly shop at anywhere from 3 to 5 stores, chasing after promotions and the lowest prices.

“This latest study indicates that many long-held assumptions – shaped by years of market dominance by the Baby Boom generation – are no longer true,” says Brian Sharoff, President of PLMA. “Buffeted by a severe recession, a revolution in communications, media and advertising, and a retail landscape that bears little resemblance to what existed less than a decade ago, today’s consumer is not the same shopper we used to know.

According to the PLMA study:

These consumers shop often, but a majority does their regular grocery shopping at only two stores. The rate of shopping trips is high: more than eight in ten of consumers ages 25-45 shop at least weekly. But patronizing just two stores for their regular household grocery needs is by far their most popular shopping regimen and it has been increasing as a habit overall during the past decade. This runs counter to the conventional wisdom that consumers are increasingly shopping across a growing number of stores for different products. In a 2006 PLMA study, a third of all consumers said they shop in two stores, but in the new study the figure has risen to 48%.

While they shop around, they are in fact very loyal to their favorite stores. The study refutes another piece of conventional wisdom: the image of the fickle American grocery shopper. Some observers contend that every time a new or revamped retail format debuts, consumers forsake their favorite store and rush to the new shop on the block. The survey casts doubt on that scenario. Rather, it reveals that these younger consumers have been loyal to their favorite stores for years. Six in ten have regularly shopped at their grocery store as well as their mass merchandiser for more than five years. Half have shopped at their drug store for that long.

They are buying store brands more often than shoppers in previous studies. About half of the respondents ages 25-45 buy store brands “always/almost always/frequently” in their supermarkets, drug stores and mass merchandisers. This is a dramatic increase in the top rates of purchase when compared to PLMA studies over the past decade. In 2002, the corresponding figures for all consumers were: 36% in supermarkets, 22% in drug stores and 28% in large discount chains/mass merchandisers. In 1991, the figure in supermarkets was only 12%.

Store brands may be the retailer’s best friend. Consumers 25-45, in increasing numbers, are trying store brands for the first time in product categories where they had previously only bought a national brand. Moreover, in overwhelming numbers they report the trial produced a satisfactory experience. In one of the most significant findings in the survey, more than 49% of respondents recently choose a store brand for the first time instead of a favorite national brand in a particular category. When later asked how they compare the store brand with their previous choice of a national brand, 28% reported “very favorably” and another 62% said “favorably.” A trend widely observed during the recession, such store brand trial is increasing: In the 2009 survey, 35% of all consumers said they engaged in the practice and a year later the figure had grown to 43%; the post- purchase satisfaction rates expressed by consumers were as high in both earlier studies as it is in the new one.

“The baton has passed to a new generation of consumers,” adds PLMA’s Sharoff: “There has been a major shift of purchasing power in the marketplace. After decades of dominance by boomers, a new generation of Americans – those ages 25-45 – has taken over as the heaviest purchasers of consumables. What’s more, they behave differently from other generations when they shop.”

To request a free copy of PLMA’s new consumer research study, “The Rise of Loyal Shoppers,” email research@plma.com.

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PLMA’s 2014 Private Label Trade Show was biggest ever

size and attendance reflect store brands reality of growth and expansion

CHICAGO - Private label buyers and sellers arrived here, Nov 16-18, for PLMA’s Store Brands Reality Trade Show and were greeted by the largest show in the association’s 34-year history.

The show offered a total of 2,750 exhibit booths throughout three major halls at Chicago’s Rosemont Convention Center, as 1,335 exhibitors competed to get their store brands products in front of buyers and executives from America’s leading supermarkets, drug chains, mass merchandisers, wholesale clubs, convenience and specialty retailers.

At the show opening, organizers were predicting another record year for attendance as well, with pre-registrations by retail buyers, wholesalers and other visitors exceeding 4,250, or nearly 10% ahead of last year’s numbers.

Store brands suppliers presented tens of thousands of products across virtually every food and beverage category – including prepared foods, frozen and refrigerated, ingredients, snacks, gourmet and specialty – while non-foods offerings included health and beauty care, over-the-counter pharmaceuticals, vitamins & nutrition, household, kitchen and cleaning products, DIY and general merchandise.

Among the show’s special features, PLMA’s New Product Expo turned a spotlight on the newest products being offered by exhibitors on the trade show floor, while PLMA’s popular Idea Supermarket® showcased store brands programs, products and packaging from more than 50 leading retailers across North America, Europe, Asia and Latin America.

Increasingly, the growth of store brands at America’s largest retail chains is attracting attention from international manufacturers, who seek to build a market for their products in the U.S. The Show floor presented international pavilions from Italy, France, Spain, Denmark, South Africa, Turkey, South Korea, China, Taiwan and Mauritius, as well as from Canada, Mexico, Ecuador, Peru and Argentina.

PLMA’s own World of Private Label pavilion and international exhibitors taking individual spaces extended global representation at the show to include Germany, United Kingdom, the Netherlands, Belgium, Poland, Greece, Bulgaria, Romania, Israel, Thailand, India, Australia, Colombia, Chile and Brazil, among others.

Year after year across the U.S, private label’s growth continues to outpace the national brands, reaching new heights for consumer sales and retail market share. According the latest industry sales data compiled by The Nielsen Company, private label unit market share in supermarkets has reached 23.4% and dollar market share is now at 19.4%. Total private label sales in the U.S. last year surpassed $112 billion.

Store brands continue to grow in 2014. In the third quarter ending September 27, store brand sales increased +2.8% across all outlets combined – a rate of growth three times that of national brands, which were ahead +0.9%, per Nielsen.

Editors: To arrange an interview with PLMA President Brian Sharoff, contact PLMA’s press representative at (212) 972-3131.


 

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