Founded in 1979, PLMA represents more than 2,700 companies around the world and offers trade shows, programs and services that are specifically designed for the industry.
Store brands now account for one of every five items sold every day in U.S. supermarkets, drug stores and mass merchandisers. They represent a $43.3 billion segment of the retailing business that is achieving record levels of growth every year.
Store brand products encompass all merchandise sold under a retail store's private label. That label can be the store's own name or a name created exclusively by the store.