Join us in January as we celebrate Store Brands Month, a direct-to-consumer program and partnership between retailers and manufacturers to promote the quality, value and excellence of store brands to shoppers. Our goal is to continue to increase consumer trial in January and throughout the year by focusing on the positive attributes and practical factors of store brands across all product categories in both brick-and-mortar and online retail formats.
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From our President

Peggy Davies

Innovation and collaboration were key themes at this year’s Chicago Trade Show which is the power for store brands' growth in 2025.

Innovation extends beyond new product development. It’s about working together to obsessively focus on solving shoppers’ problems through consistent education about the quality and value plus innovation of store brands. 

To quote the President at Aldi, Dave Rinaldo, “the industry has turned a corner.” As we close out 2024 at an all-time high, let’s continue to create compelling value propositions and collaborative growth opportunities to elevate the entire industry in the year ahead.

President | Private Label Manufacturers Association | New York, NY